Omnilytics - Click here for insights on Zara's international pricing strategy: https://bit.ly/2Hz5dyF Tops in Zara Indonesia were priced at least 13% higher than in Spain but the brand's clear good-better-best helped it
Zara Business Model
Study on Zara International Strategy
Study on Zara International Strategy
Zara Marketing Mix (4Ps) Analysis | EdrawMind
Place – Success factor of ZARA | Marketing Management Blog T1 2015