Bally keeps in step with the times - SWI swissinfo.ch
Portland Passions
Bally MFG Company, est. 1932 - Made-in-Chicago Museum
Is Bally More Interesting Than Gucci? Depends Who's Tweeting - The New York Times
Legendary pinball designer Steve Kordek stands in the Williams Bally/Midway factory with the ill-fated Star Wars: Episode I pinball machine -- the last pinball game the company would ever make (1999) :